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iPurch® International - a Simple, Safe, Quick and Convenient new internet purchase method that everybody can use! |
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Product OverviewWelcome to a presentation of this innovative and revolutionary new Online Purchasing/Payment method that is safe and secure yet very convenient, quick, affordable, universally accessible and extremely easy to use!iPurch background - the need for an alternative to Current state-of-the-art methodsBenefits afforded by iPurch to e-Consumers Benefits afforded by iPurch to e-Traders iPurch Summary and real-life application examples
Preamble...Until now, e-Commerce’s full potential has not been tapped due to the unavailability of a universally accessible payment method. Having money in the pocket did not equate to the ability to purchase online goods and services.Current state-of-the-art1. Credit Cardsű Limited availability - definitely not majority!ű Not many people are comfortable using them for online payment for various reasons (e.g. security etc.)ű Arduous verification required by traders - in case of fraudulent use (pre-registration etc.)ű And besides, they are based on credit, which may or may not be ideal or even available for that matter2. eBucks™ type of online credit pointsű Quite a bit of web knowledge requiredű Mostly tied to a bank accountű Registration etc. required – time-consumingű Denomination difficult to comprehend (e.g. how much in Rand value are 867.19 eBucks™ ???)3. Otherű Some other methods such as EFT are not even worth discussing in this context due to their inappropriate complexity and so forthû `Electronic wallet` services like EcoCash and M-Pesa and e-Wallet are not so appropriate either as they are not specifically tailored for internet purchasing and payment. They also have the onerous registration procedures and some need bank accounts etc etcű Probably the only alternative to Credit Cards that has had to be most widely used is an offering called PayPal. Likely one of the most controversial facilities to ever land in the IT/financial sector. There are dedicated websites to PayPal woes and there are posts by people who testify that PayPal is a very unethical and downright corrupt and robbing outfit. The biggest problem is the structure or design, you open a PayPal virtual bank account and then transfer funds into it. Unfortunately you have very limited control of your funds, and the worst part is when you need to make a payment and there are hassles like your account is frozen or their system is malfunctioning etc. It is way too complex and too computer-literacy requiring and registrations-full to compare with the majestically simple and streamlined iPurch. PayPal WAS intended for the US market anyway, so it is not prudent to compare it to the home-baked solution that iPurch International is......× If there are any other specialised ones then they are so specialised they are unknown to the average man in the street, thus also inappropriate as comparison.... Solution – iPurch®ü In order to make an online purchase / payment, all the customer has to do is purchase an iPurch® voucherü Then s/he uses the iPIN # on the voucher to make the required purchase, as simple as that!ü The easiest way to understand this simple but ingeniously effective concept is to think of it as pre-paid airtime/credit for internet purchasing/payment!ü It honestly opens a new paradigm in e- and m-commerce – just about ANYBODY can now purchase and pay online!So where does s/he get the iPurch® iPIN # that s/he can then use on e- Commerce sites?Well, it’s aimed at the average "Jill-in-the-street", so it’s currently available technology that s/he is already familiar with and is easily accessible to her/him….Sources of iPurch® iPIN #’sThe first option, which is likely to be the most common one, is the Virtual Voucher method:• Already familiar technology for dispensing airtime, pre-paid electricity etc.• Easily available from many retail outlets country-wide, even in small corner shops.The second option, especially for smaller amounts, is the VAS SMS method.• This is also very familiar technology for most, as is used for competitions, ringtone downloads etc.• Even more convenient as it is available on your mobile, in your hand.The third option, which will also address KYC (Know Your Customer) issues (e.g. International air ticket purchasing) is to get a Voucher from your nearest Bank ATM• Again, this is technology which just about everyone is very familiar with.• Also very conveniently accessible countrywide network.The fourth option, which will likely find favour with those who do not want to move from their computers at all, is to use internet banking to buy a Voucher from the Voucher pages on this site.• This is extreme convenience without the risks & exposure associated with Credit Card use.• Allows for the payment/purchase of goods from anywhere in the world!Top of pageBenefits of iPurch® to ConsumersThe following indisputable benefits will befall the consumer:– No Creditworthiness, Registration etc.• Have money, will buy from / gain access to (Local currency for now) e-sites• Right to privacy guaranteed– Convenience• Easily accessible• Familiar technology– Security• No need to give out any bank account or other personal information• Can even use dubious (but usually conveniently abundant) Internet Cafes without any riskwhatsoever!– Prompt processing• Save for delays on the Trader's side, the whole payment process is as near immediate as can be• No need to pre-register etc., and no need for the dreaded "...waiting for credit authorisation" either!– Affordable• The service is tailored to be VERY affordable and to provide exceptional value for money to consumers• Even as part of the service's Competitive Strategy, charges are intentionally kept to the barest minimum in order to make it not so lucrative for potential copy-cat entrants (definitely less than Credit Card charges!)Benefits of iPurch® to TradersThe following are the corresponding benefits to the e-Trader:– Vast increase in trade• Vast new customers/clients previously left out as, without Credit Cards (or Credit), unable to pay for services• Also some who could but preferred not to for security, privacy concerns– Less onerous verification/authentication• Cost savings (Free download/installation AND lower transaction costs), higher profits!• Time savings, quicker turnaround time• Less exposure to potential fraudulent activities– Less barriers to entry• Gives opportunities to SMME’s to join e-Commerce (e.g. Bed & Breakfast bookings; Arts & Curios; Event Management bookings; Transport for hire/Touring bookings and deposit payment; Township Pubs, Taverns & Restaurants block bookings and deposit payments; Traditional/Alternative Medicines & Tonics; Cheap Educational Materials/Tutorials/Used Textbooks etc.)• All they need is to have a reliable service and a website, and they are up and away! Top of pageiPurch® Summary - Simple to use• Buy an iPurch® voucher for the desired amount• Enter the voucher iPIN # to make a purchase and, that’s it. Done. Finito. Qedile. Klaar. Feditse. Gqibile!
iPurch® - Examples• Noni has money and needs to book on Kulula.com for a funeral in Cape Town• DJ Kasi needs to download some hot new release MP3’s from Musica’s latest collection• Dino just has to access Britney’s site after all the rumours• Nikki needs to access a premium tutorials and past papers’ site to prepare for her Final exams• Speedy needs to pay his traffic fine, but cannot take time off work to physically go and queue to pay• iZone 5 Gospel choir want to book a bus for the weekend's trip to the Provincial Choir FestivalUnfortunately, all these people have one problem in common – they either don’t have, don’t want to or cannot use their Credit Cards for what they need, so what do they do???The solution is so simple – they all just use iPurch® and their problems are solved! |
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